Branding

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Alix Manon

visual art

Content

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Anti-heroes (2017)

Our society is obsessed by winning and champions are widely celebrated. But why not for once reward the excellence in harmful, abusive and deceptive behavior? What better way is there than to expose shameless misconduct forcing the perpetrator to cogitate about what he has done? As action automatically triggers reaction, everyday decisions will inevitably impact people’s lives, especially those closest to you. Some seemingly small decision may have far-reaching, even eternal consequences. Dear laureate, wear your medal with pride, you've fully earned it! But in the future, consider not doing to others what you don't want others to do to you. Take a closer look at yourself and reflect: Mirror mirror on the wall, who is the *** of them all?

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